Beyond the Tax Code: Enhancing Taxpayer Compliance through Service, Counseling, and Public Relations
DOI:
https://doi.org/10.54957/educoretax.v4i3.736Kata Kunci:
Compliance, Counseling, Public relation, Service, TaxationAbstrak
The primary objective of this research is to elucidate the efficacy of service provision, counseling, and public relations implementation through the lens of management functions, namely planning, organizing, leading, and controlling. To address the central research question, a critical paradigm is employed, facilitating a rigorous critique of tax policies and their practical implications. Employing a qualitative research methodology, this study integrates a multi-method approach that amalgamates both primary and secondary data sources. The primary data are derived from the researcher's participant observations, conducted from 2021 to 2023 within the capacity of a taxpayer stationed at the Small Tax Office of Natar, subjected to thematic analysis. Secondary data, comprising statutory regulations and reports, were collated through the regulation documentation and subjected to analysis via a normative juridical approach. The findings indicate that the execution of service, counseling, and public relations activities remains suboptimal. Specifically, while the management functions of planning, leading, and controlling within service and counseling activities necessitate preservation, the organizing function demands significant enhancement. This study implies that extension activities is requisite for maintaining the planning and control functions, yet call for substantial improvements in organizing and leading functions.
Referensi
Akbar, L. R., & Hapsari, S. (2023). Penanaman Kesadaran Pajak Pada Siswa SMK Adi Luhur 2 Jakarta. Pengmasku, 3(1), 8–15. https://doi.org/10.54957/pengmasku.v3i1.335
Andreansyah, F., & Farina, K. (2022). Analisis Pengaruh Insentif Pajak, Sanksi Pajak Dan Pelayanan Pajak Terhadap Kepatuhan Wajib Pajak UMKM. Jesya, 5(2), 2097–2104. https://doi.org/10.36778/jesya.v5i2.796
Cahyonowati, Nur. (2011). Model Moral dan Kepatuhan Perpajakan: Wajib Pajak Orang Pribadi. Skripsi. Semarang: Universitas Diponegoro.
Chandra, T. C. (2015). Hambatan Komunikasi dalam Aktivitas Bimbingan Belajar antara Tutor dengan Anak kelas V SD di Bantaran Sungai Kalimas Surabaya. Jurnal E-Komunikasi, 3(2)
Cohn, J. B., Gillan, S. L., & Hartzell, J. C. (2016). On Enhancing Shareholder Control: A (Dodd‐) Frank Assessment of Proxy Access. The Journal of Finance.
Dwi Ariyanto, D. A. N. (2020). Pengaruh Persepsi Tarif Pajak Terhadap Kepatuhan Wajib Pajak UMKM. AKUNESA: Jurnal Akuntansi Unesa, 8(3), 1–9. http://jurnalmahasiswa.unesa.ac.id/index.php/jurnal-akuntansi/
Erlina, F. S. (2023, March 2). Ini Rasio Kepatuhan Pelaporan SPT Pajak 2022, DJP Klaim Kenaikan pada 2023. Databoks. https://databoks.katadata.co.id/datapublish/2023/03/02/ini-rasio-kepatuhan-pelaporan-spt-pajak-2022-djp-klaim-kenaikan-pada-2023
Fuadi, A. F., & Mangoting, Y. (2013). “Pengaruh Kualitas Pelayanan Petugas Pajak, Sanksi Perpajakan dan Biaya Kepatuhan Pajak terhadap Kepatuhan WP UMKM”, Tax & Accounting Review, Vol. 1, No. 1, Hal. 18-27
Halik, A. (2019). Paradigma Kritik Penelitian Komunikasi (Pendekatan Kritis-Emansipatoris Dan Metode Etnografi Kritis). Jurnal Dakwah Tabligh, 19(2), 162-. https://doi.org/10.24252/jdt.v19i2.7473
Hamdi, A., & Irawan, F. (2022). Kepatuhan Wajib Pajak Pelaku Usaha Restoran Di Kabupaten Asahan. Journal of Law, Administration, and Social Science, 1(2), 119–134. https://doi.org/10.54957/jolas.v1i2.121
Hunt, N. C., Iyer, G. S., & Jimenez, P. (2019). Election Outcome and Tax Compliance: The Role of Political Party Affiliation, Affect Balance, and Trust in Government. Applied Psychology, 68(2), 341–372. Doi: 10.1111/apps.12165
Juwita, S., & Qadri, R. A. (2024). Unveiling the “Five Catalysts” for the Success of the Core Tax Project. Educoretax, 4(2), 184–200. https://doi.org/10.54957/educoretax.v4i2.728
Kabiru, F. C., Matthew, T., & Asborn, M. (2018). Influence of Organizing as A Management Function on Organizational Performance Among Agricultural State-Owned Corporations in Kenya. International Academic Journal of Human Resource and Business Administration, 3(1), 100–125.
Kurniawan, A., Meliala, R. and Febrianto, F. (2023). Factors Influencing Tax Compliance In Indonesia. Riset: Jurnal Aplikasi Ekonomi Akuntansi dan Bisnis. 5, 1 (Mar. 2023), 001 - 013. DOI:https://doi.org/10.37641/riset.v5i1.208
Liviawati, L., & Syofyan, A. (2023). Faktor-Faktor yang Mempengaruhi Kepatuhan Wajib Pajak Badan Suatu Studi di KPP Pratama Tampan Pekanbaru. Jurnal Akuntansi Kompetif, 6(1), 29–34. https://doi.org/10.35446/akuntansikompetif.v6i1.1257
Mansyuri, M. I., Mauzu, F., & Yuliana. (2022). The Influence of Service Quality and Tax Knowledge on The Compliance Level of Individual Taxpayers at The Dompu Tax Service, Counseling and Consultation Office (KP2KP). International Journal of Social Science, 2(2), 1321–1328. https://doi.org/10.53625/ijss.v2i2.3059
Megawati, Lubis, S. & Lubis, L.A. (2023). Manajemen Komunikasi Organisasi Kantor Pelayanan Pajak Pratama Bengkalis Dalam Kegiatan Penerimaan Surat Pemberitahuan Tahunan Pajak Penghasilan. PERSPEKTIF, 12 (1): 331-343.
Muhamad, M. S., Asnawi, M., & Pangayow, B. (2019). Pengaruh Sosialisasi Perpajakan, Tarif Pajak, Sanksi Perpajakan, dan Kesadaran Perpajakan terhadap Kepatuhan Pelaporan SPT tahunan wajib pajak orang pribadi. Jurnal Akuntansi Dan Keuangan Daerah, 14(1), 69–86.
Mukarom, Z., & Laksana, M. W. (2020). Manajemen pelayanan publik. Pustaka Setia.
Paroli Paroli. (2024). Implementation of strategic planning as an organizational human resources management process. Jurnal Ekonomi, 13(01), 1834–1841. Retrieved from https://ejournal.seaninstitute.or.id/index.php/Ekonomi/article/view/4139
Pratama, R. H., Qadri, R. A., & Khabibi, A. (2023). The “Nusantara” Cash-Waqf Model: Designing Alternative Scheme for Infrastructure Financing. Al-Iqtishad : Jurnal Ilmu Ekonomi Syariah, 15(1), 159–186. https://doi.org/https://doi.org/10.15408/aiq.v1i1.32032
Priansa, D. J. (2018). Manajemen Organisasi Publik Mengembangkan Organisasi Modern Berorientasi Publik. Bandung: CV Pustaka Setia.
Puspanita I, Machfuzhoh A, & Pratiwi R. (2020). Pengaruh Kualitas Pelayanan Terhadap Kepatuhan Wajib Pajak UMKM. Prosiding Simposium Nasional Multidisiplin 2020;2:71–8. https://doi.org/http://dx.doi.org/10.3100 0/sinamu.v2i0.3474
Qadri, R. A., & Firmansyah, A. (2020). the Polyvocality in Action: Embodying the Epiphany on Public Housing Conundrum. Humanities & Social Sciences Reviews, 8(4), 1396–1417. https://doi.org/10.18510/hssr.2020.84130
Qadri, R. A., Dinarjito, A., Mahrus, M. L., & Maulana, A. S. (2023). Actualization Of “Ngarti-Ngrasa” In Accounting Education: Ki Hadjar Dewantara’S Perspective. Jurnal Akuntansi Multiparadigma, 14(2), 123–146. https://doi.org/10.21776/ub.jamal.2023.14.2.22
Radianto, Elia. (2023). “Interpretasi Modern tentang Teori dan Filosofis Penelitian”. KRITIS, Vol XXXII, (1). 56-74. https://doi.org/10.24246/kritis.v32i1p56-74
Rahayu, S. K. (2020). Effective Tax Law Enforcement in Encouraging Realization of Tax Revenue Target Achievement Through Tax Compliance. Jurnal Riset Akuntansi, 12(1), 69–87. https://doi.org/10.34010/jra.v12i1.2670
Robbins, P. Stephen dan Mary Coulter. (2017). Manajemen, diterjemahkan oleh Bob Sabran, Wibi Hardani. Erlangga: Jakarta.
Rohmawati, A. N., & Rasmini, N. K. (2012). Pengaruh Kesadaran, Penyuluhan, Pelayanan, dan Sanksi Perpajakan Pada Kepatuhan Wajib Pajak Orang Pribadi. Jurnal Akuntansi, 1(2), 1175–1188.
Salamah, B. S. (2021). Pengaruh Pandemi Covid Terahadap Penerimaan Pajak di Negara Indonesia pada Tahun 2020. Jurnal Akuntansi, Perpajakan Dan Auditing, 1(2), 277-289. https://doi.org/10.21009/japa.0102.10
Saragih, A. H., Dessy, D., & Hendrawan, A. (2020). Analisis Pengaruh Religiusitas terhadap Kepatuhan Pajak Wajib Pajak Orang Pribadi. Jurnal Pendidikan Akuntansi & Keuangan, 8(1), 1–14. https://doi.org/10.17509/jpak.v8i1.16810
Sari, P. D., Putra, B. R., Fitri, H., Ramadhanu, A., & Putri, C. F. (2019). Pengaruh Pemahaman Pajak, Pelayanan Aparat Pajak, Sanksi Perpajakan, dan Preferensi Risiko Perpajakan Terhadap Kepatuhan Wajib Pajak. Journal of Chemical Information and Modeling, 53(9), 1689–1699.
Sari, W. S., & Rasmini, N. K. (2017). Pengaruh Kualitas Pelayanan Sistem Elektronik Perpajakan dan Kompetensi Pegawai Pajak Pada Kepuasan Wajib Pajak. E- Jurnal Akuntansi Universitas Udayana, 18(3), 2000–2027. https://doi.org/https://doi.org/10.24843/EJA.2018.v22.i01.p05
Saunders, Lewis, Adrian Thornhill. (2009). Research Methods for Business Students.Edinburg: Pearson Education Limited
Senopati, I. D. K. Y., & Fitriani, N. (2021). Hubungan Antara Pertumbuhan Wajib Pajak dan Penerimaan Pajak di Kantor Pelayanan Pajak (KPP) Pratama Mataram Barat. Jurnal Aplikasi Perpajakan, 2(1), 65-78. https://doi.org/10.29303/jap.v2i1.15
Sidik, P., & Suhono, S. (2020). Pengaruh Profitabilitas Dan Leverage Terhadap Agresivitas Pajak. E-Jurnal Ekonomi Dan Bisnis Universitas Udayana, 1045. https://doi.org/10.24843/eeb.2020.v09.i11.p02
Sudrajat, A., & Parulian Ompusunggu, A. (2015). Pemanfaatan teknologi Informasi, Sosialisasi Pajak, Pengetahuan Perpajakan, dan Kepatuhan Pajak. Jurnal Riset Akuntansi & Perpajakan (JRAP), 2(02), 193-202. https://doi.org/10.35838/jrap.2015.002.02.17
Sutari, S., & Urumsah, D. (2022). Model konseptual faktor-faktor yang memengaruhi kepatuhan pajak wajib pajak orang pribadi. of National Conference on Accounting, 4,192–200. https://doi.org/10.20885/ncaf.vol4.art25
Syafriel, M. (2018). The Attributes of Personal Taxpayer’s Compliance in Indonesia. Accountability, 7(2), 48–63. https://doi.org/10.32400/ja.24761.7.02.2018.48-63
Vivie, V., & Effendi, S. (2021). Analisis Intensitas Aset Tetap, Intensitas Persediaan dan Leverage Terhadap Penghindaran Pajak Perusahaan di Bursa Efek Indonesia. ECo-Buss, 4(2), 274–286. https://doi.org/10.32877/eb.v4i2.277
Waluyo, T. (2020). Pemeriksaan Terhadap Wajib Pajak yang Tidak Menyampaikan seperti Ketentuan dan Pemilihannya Sesuai SE-15/PJ/2018. Simposium Nasional Keuangan Negara, 2(1), 677-698. Retrieved from https://jurnal.bppk.kemenkeu.go.id/snkn/article/view/576
Wibowo, P., Qadri, R. A., & Aprianto, J. (2022). Kemerdekaan [Ala “Sang Srikandi”] Dari Belenggu Penerimaan Minyak Dan Gas. Jurnal Akuntansi Multiparadigma, 13(2). https://doi.org/10.21776/ub.jamal.2022.13.2.16
Widaryanti (2021). Analisis Pengaruh Kepatuhan dan Kualitas Pelayanan Fiskus Terhadap Penerimaan Pajak (Studi pada Wp Op yang Mempunyai Usaha dan Badan - KPP Pratama Candisari Kota Semarang). Riset Ekonomi, Akuntansi dan Perpajakan, 3(2) https://doi.org/10.30812/rekan.v3i2.2394
Unduhan
Diterbitkan
Cara Mengutip
Terbitan
Bagian
Lisensi
Hak Cipta (c) 2024 Nirwana Salsabila, Resi Ariyasa Qadri

Artikel ini berlisensi Creative Commons Attribution 4.0 International License.









