The influence of entrepreneurial mindset, attitude, and knowledge on business success among MSME entrepreneurs in Jabodetabek
DOI:
https://doi.org/10.54957/educoretax.v5i10.1892Kata Kunci:
Attitude, Business Success, Entrepreneurial Mindset, Knowledge, MSMEsAbstrak
This study aims to analyze the influence of Entrepreneurial Mindset, Attitude, and Knowledge on Business Success. This type of research is descriptive quantitative research. The variables linked in this study are the variables of Mindset (X1), Attitude (X2) and Entrepreneurial Knowledge (X3) and Business Success (Y). The types of data used consist of primary data, namely data obtained directly from respondents through questionnaires, questions and answers, observations and secondary data, namely data obtained in a finished form, such as data obtained from internet sites and company documents directly related to the object being studied. This study used a sample of 100 MSMEs in Jabodetabek. The results obtained from this study indicate that simultaneously Entrepreneurial Mindset, Attitude and Knowledge have a positive and significant effect on the Success of Small and Medium Enterprises. Partially, it shows that Entrepreneurial Attitude, Mindset have a positive effect and Knowledge have a positive and significant effect.
Referensi
Ahimbisibwe, G. M. (2023). Entrepreneurial Mindset and SME Internationalisation: Empirical Evidence from Sub-Saharan Africa. World Journal of Entrepreneurship, Management and Sustainable Development, 18(6), 743–759. https://doi.org/10.47556/J.WJEMSD.18.6.2022.4
Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50(2), 179211.
Bahri. (2019). Pengantar Kewirausahaan. Pustaka Baru Press.
Becker, G. S., & Gary, S. (1993). Human capital: atheoretical and empirical analysis, with special reference to education. The University of Chicago Press.
Bella, M., & Maichal. (2018). Pengaruh Mindset, Kepemimpinan, dan Nilai Keluarga terhadap Budaya Organisasi Perusahaan Keluarga. DeReMa Jurnal Manajemen, 13(1), 121–131.
Duckworth, A. L., Peterson, C., Matthews, M. D., & Kelly, D. (2007). Grit: Perseverance and passion for long-term goals. Journal of Personality and Social Psychology, 92(6), 1087–1101.
Dweck, C. S. (2006). Mindset: The New Psychology of Success. Random House.
Filda, K., Nikmah, Haryanto, R., Sudarto, & Ekaningtyas, W. (2023). The Role of Attitude and Future Orientation in Stimulating Sustainable Entrepreneurial Intention. Marginal. Marginal, 3(4).
Hanisa, & Malik, A. (2021). Pengaruh Pengetahuan Dan Motivasi Berwirausaha Terhadap Keberhasilan Usaha Di Kelurahanjenggi Kecamatan Perbaungan Kabupaten Serdang Bedagai. Open Journal Systems, 2(22).
Jan, S. Q., Junfeng, J., & Iqbal, M. B. (2023). Examining the factors linking the intention of female entrepreneurial mindset: A study in Pakistan’s small and medium-sized enterprises. Heliyon, 9(11), e21820. https://doi.org/10.1016/j.heliyon.2023.e21820
Karácsony, P., Metzker, Z., Vasic, T., & Koltai, J. P. (2023). EMPLOYEE ATTITUDE TO ORGANISATIONAL CHANGE IN SMALL AND MEDIUM-SIZED ENTERPRISES. E+M Ekonomie a Management, 26(1), 94–110. https://doi.org/10.15240/tul/001/2023-1-006
Karepesina, D., Zulkifli, & Rajak, A. (2022). Pengaruh Pendidikan Kewirausahaan dan Karakteristik Psikologis terhadap Intensi Berwirausaha (Studi pada Mahasiswa…). JMS: Jurnal Manajemen Sinergi, 10(1).
Kementerian Komunikasi dan Informatika. (2024). Target 30 juta UMKM adopsi teknologi digital. https://menpan.go.id
Kementerian Koperasi dan UKM. (2024). Kontribusi UMKM terhadap PDB Indonesia. https://www.antarafoto.com
Kirzner, I. M. (1973). Competition and Entrepreneurship . University of Illinois at Urbana-Champaign’s Academy for Entrepreneurial Leadership Historical Research Reference in Entrepreneurship. https://ssrn.com/abstract=1496174
Kompas.com. (2024). Survei ungkap kesiapan digital pelaku UMKM Indonesia masih di level pembelajar. https://umkm.kompas.com
McClelland, D. C. (2013). The Achieving Society. Princeton University Press.
Monoarfa, M., Tanaiyo, M. R. S., Anandita, G. A., Djawasa, S. N. S., Monoarfa, F., Abas, & Tiara. (2025). Pengaruh Financial Technology, Literasi Keuangan, dan Sikap Keuangan terhadap Perilaku Keuangan dengan Inklusi Keuangan sebagai Variabel Mediasi. Prosiding Seminar Nasional Forum Manajemen Indonesia, 3.
Noor, H. F. (2013). Ekonomi Manajerial. PT. Raja Grafindo Persada.
Croitoru, A. (2012). The Theory of Economic Development: An Inquiry into Profits, Capital, Credit, Interest and the Business Cycle, translated from the German by Redvers Opie, New Brunswick (U.S.A) and London (U.K.): Transaction Publishers. A review to a book that is 100 years old. Journal Of Comparative Research In Anthropology And Sociology, 3(2). http://compaso.eu
Sharma, J. (2024). Sustainability through People, Mindset, and Culture. Social Development Issues, 46(3). https://doi.org/10.3998/sdi.6770
Sienatra, K. B. (2020). Effects of Entrepreneurship Education as an Entrepreneurial Personality Trait Model under Entrepreneurial Intention for the Future in Surabaya. Jurnal Entrepreneur Dan Entrepreneurship, 9(1), 29–42. https://doi.org/10.37715/jee.v9i1.1191
Simmons, G., Armstrong, G. A., & Durkin, M. G. (2008). A Conceptualization of the Determinants of Small Business Website Adoption: Setting the Research Agenda. International Small Business Journal, 26(3), 351–389.
Soegoto, E. S. (2018). Effective enterprise communication and learning attitude in business performance: A case study on SMEs. European Research Studies Journal, XXI(4), 55–68.
Sugiyono. (2018). Metode Penelitian Kuantitatif. CV Alvabeta.
Suryana. (2017). Kewirausahaan: Kiat dan Proses Menuju Sukses (Edisi Keempat). Salemba Empat.
Wahyu, T., & Siwi, T. (2024). Sme’s Readiness To Adopt Technology: A Systematic Literature Review And Future Research Directions. Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah, 6(4), 5190–5203. https://doi.org/10.47467/alkharaj.v6i4.746
Wang Laidi, Lennora Putit, Xiaobo Jiao, & Herning Indriastuti. (2024). DETERMINING SMALL AND MEDIUM-SIZED ENTERPRISES’ ADOPTION INTENTION OF SOCIAL CUSTOMER RELATIONSHIP MANAGEMENT IN CHINA: THE MEDIATING EFFECT OF ATTITUDE. International Journal of Business and Society, 25(3), 908–929. https://doi.org/10.33736/ijbs.8515.2024
Yansyah, A., & Dahmiri, & K. D. (2024). Pengaruh pengetahuan kewirausahaan dan karakteristik wirausaha terhadap keberhasilan usaha pada UMKM di Kecamatan Rupit, Kabupaten Musi Rawas Utara. Jurnal Dinamika Manajemen, 12(3), 122–135.
Unduhan
Diterbitkan
Cara Mengutip
Terbitan
Bagian
Lisensi
Hak Cipta (c) 2025 Khusnaini Khusnaini, Ria Dewi Ambarwati, Dwi Rohayati

Artikel ini berlisensi Creative Commons Attribution 4.0 International License.









